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 Based in England, Silver Cross Limited has been crafting luxury baby goods since 1877. Famed the world over, the story of Silver Cross began 128 years ago with a single pram, which came to be known by many as the finest baby carriage ever made. Products bearing the Silver Cross signature carry a rich history and have graced the nurseries of Europe’s royal babies for many decades.
Once upon a time, in a quaint town near Leeds in Northern England, a baby carriage sprang to life. This exquisite pram donned the name Silver Cross. It boasted graceful lines and a gentle ride, and quickly caught the eye of England’s aristocratic set. Soon Silver Cross was given a proper home in the nurseries of Europe’s royal babies. There existed no other pram that could provide the most privileged infant a more superb environment than a Silver Cross.
Each Silver Cross carried with it the history of the family to whom it belonged, and those stories were related with each passing down of the pram. How the legends began to grow. There are tales of heated discussions over which side of the family could claim the honor of bestowing a Silver Cross carriage on the new parents. Anecdotes told of a particular pram that had experienced the rearing of five offspring and then went on to serve those children’s children and even those grandchildren’s children. The famed heritage of Silver Cross was brought to life with every story shared.
Though 1877 was many years ago, the Silver Cross signature has always stood for supreme style and luxury. Known the world over as the finest baby carriage ever made, every Silver Cross pram is still built to the same exacting standards as the original. The factory remains in that quaint British town and many of the craftsmen are carrying on a family tradition generations strong. Of course time has brought about many advances and additions to the Silver Cross line, but the quality is everlasting. A little bit of the very first Silver Cross is embodied in each and every product that bears the company seal.
The unparalleled heritage of the Silver Cross brand extends to all of the products in the collection, from traditional prams and their doll size counterparts to the classic rocking toys and strollers of today. Rest assured that in these modern times, as in days gone by, your Silver Cross will remain a cherished family heirloom to be passed down for generations.
Today, Silver Cross is distribution in the United States by London Bridge Partners, LLC of San Diego, California.
Brand Features and Strengths
Silver Cross simply delivers class and style. Over 128 years of history says it all. Silver Cross prams are the choice of stars and royalty. While the Kensington and Balmoral may be a little out of your price range, they are out of ours, you can still have your own piece of Silver Cross history with the Micro or one of the newly introduced strollers from the 2007 line. |
